Oluce was founded in Milan a few years after the war by the entrepreneur Giuseppe Ostuni. From the early years the company obtained a good number of awards, in particular thanks to the lamps designed by Tito Agnoli. At the end of the 1950s an important collaboration with Joe Colombo, who belonged to the avant-garde art world, began. This partnership gave birth to products such as the Spider lamp, awarded with the Compasso d’Oro, the Coupè arc lamp and the series of Colombo lamps.

In the 70s the company passed to the Verderi family and linked to another of the great tutelary deities of Italian design: Vico Magistretti. His lead drove the company to the victory of a second Golden Compass with the Atollo lamp, still one of the most important products of the brand. His other important work was the Sonora chandelier. Oluce remains an avantgarde today, continually reinventing its historic icons with new finishes and accompanying them to the original creations of young designers.