Ploiform

Poltrona Frau official dealer

Poltrona Frau brings in any kind of environment, from home to office, its characteristic taste for leather-covered furnishings. The company grew out from the intuition of Renzo Frau who, moving in Torino, founded his workshop in the late 19th and 20th centuries. The Piedmont city was the ideal stage for the proposals of the young entrepreneur.

From the beginning, Poltrona Frau furnishings attract the attentions of the bourgeoisie and the Savoy Aristocracy, strongly fascinated by the international taste. The company’s collections embodied the timeless beauty of the Made in Italy design, despite a remarkable stylistic inflection in the Edoardian taste. In those years came to life iconic products such as the historic model 904, better known as Vanity Fair, the Chester armchair, which recalls the Chesterfield style, and the model 1919.

Poltrona Fra Sofas and Armchairs

Over the hundred years of activity, Poltrona Frau has combined history and innovation in an uninterrupted dialogue between new proposals and famous furniture icons. In addition to the historic production of design such as sofas and armchairs, the company also offers a wide range of chairs, tables, furniture and complements, expanding the catalog with an exclusive collection of CEO Office furniture and luxurious office chairs.

The proposals for the night area include a large selection of beds conveder in Frau Leather® cover beds, bedside tables and accessories for the master bedroom. Among the leather beds included in the Poltrona Frau catalog, shall be mentioned the Aurora model, signed by Tito Agnoli, the Giselle by Mario Ferrarini and the historic Lullaby by Luigi Massoni.

The strong point of Poltrona Frau’s collection is the partnership between high masters craftsmanship and the company’s research and development laboratories in order to create a co-design production. This partnership grants a very high tech performance of the leather, including impermeability, perspiration and resistance to stains and rubbing. Frau Leather® represents an harmonious balance between research and tradition.

Poltrona Frau Design

The R&D lab works side by side with world-renowned designers, some of whom have left an indelible mark in the history of design. Among these, Gio Ponti and his Dezza series, and his most famous student Gianfranco Frattini who signed the “floor-ceiling” bookcase Tree. Result of a more recent partnership with the designer Jean-Marie Massaud is the acclaimed Archibald armchair. Inspired by the world of saddlery, the French designer also projected the Grantorino sofa system, marked by compact and light volumes.

Poltrona Frau official dealer

Strengthened by a historic and deeply consolidated over time collaboration with Poltrona Frau, Salvioni actively supports the various initiatives promoted by the Tolentino Company such as the annual Poltrona Frau Golf  challenge of which it’s a partner.

Official dealer of Poltrona Frau, Salvioni offers the possibility to purchase all the catalog products as well as a wide range of ready-to-use products directly from the showrooms of Inverigo, Milan and Lugano.

Editorial