Patricia Urquiola (1961-), Spanish by birth but now Milanese by adoption, is one of the most important names in the panorama of contemporary design. She was able to count on an impressive parterre of great masters: graduated from the Milan Polytechnic with Achille Castiglioni as a teacher, she then collaborated for a few years with Vico Magistretti on the set-up of the De Padova showroom, before becoming Head of Design for the studio in 1996. Piero Lissoni. Since the early 2000s she begins to make herself known for her colorful and exuberant style, which will find maximum expression in the collaboration with the Moroso company. Other brands that have strongly focused on her have been B&B Italia, with which she will also shape the aesthetics of her new outdoor collection, B&B Italia Outdoor, and Cassina, for which she is artistic director. Very appreciated and author of highly successful products, she has collaborations with other big brands such as Kettal, Flos, Molteni & C., Kartell, Foscarini, cc-tapis, Paola Lenti, Mutina, Glas Italia and many others.