Pastoe was founded in Utrecht in 1913 under the name UMS (Utrechtsche Machinale Stoel- en Meubelfabriek) by entrepreneur Frits Loeb. Initially, production focused on the manufacture of chairs. The catalogue subsequently expanded to include a wide range of traditional furnishings and knock-down steel furniture designed to enhance practicality and functionality.
In the post-war period, Cees Braakman visited the Herman Miller factories, where he was so strongly influenced by their approach that he went on to revolutionize the company’s production. The first bedroom collection, called “Pas-Toe,” was launched, followed by the new “Pastoe naar Maat” collection, comprising modular and configurable storage systems for the Dutch market.
More recently, Pastoe has undergone a long period of consolidation and redefinition. It has brought numerous Dutch brands under its umbrella, including Spectrum, Rietveld Originals and Atelier Artiforte, transforming its catalogue into a true “living museum” of design. Archival pieces by masters such as Gerrit Rietveld and Martin Visser are presented alongside geometric, contemporary furniture systems with a more modern aesthetic. The brand’s offering is divided into three main categories: Storage Furniture and Systems / Chairs and Armchairs / Lighting and Accessories.