Catellani&Smith chooses Salvioni Milano Durini to introduce the novelties for Euroluce 2017.
The newly inaugurated Salvioni Milano Durini showroom will be protagonist of several initiatives during the upcoming Salone del Mobile 2017. As a new landmark in the Made in Italy design scene it will host Catellani&Smith in his participation to Euroluce 2017. The bright creations of Catellani&Smith fit within the suggestive atmospheres of the Milanese building establishing a conversation with the surrounding space. Each floor displays a different lighting collection presented both in standard and custom-made version exclusively designed for Salvioni concept store. Lederam, Fil de Fer, Luci d’Oro, Stchu-moon and Turciù are just some of the evocative proposals that the brand exhibits in the via Durini store, not to mention the outdoorcollection. The picturesque vertical forest as well as the outdoor terraces come to life in a poetic and magical atmosphere.
Ph. credits Nava – Rapacchietta for Catellani&Smith F2 Fotografia for Salvioni Design Solutions