Nendo is the name of the architecture and design studio founded and led by the Japanese Oki Sato (1977-), which has gained great fame over the years as a real “cult designer”. Emblem of contemporary Japanese design, of which it represents the most prominent name, Nendo is guided by a rigorous and poetic minimalism, but at the same time unexpectedly elegant. The Japanese term "Nendo" indicates clay, and the choice of this name reveals the design flexibility of the studio, which is active in many different sectors such as graphics, product design, interior design and the creation of conceptual installations. The studio has two offices: one in Tokyo and the other in Milan, the world capital of the design sector. He has collaborated with several major international design companies, always in the sign of his peculiar rarefied and stylistically flawless poetics: Cappellini, Minotti, De Padova, Glas Italia, Alias, Flos, Desalto, Moroso, Driade and many others.