Gufram was born in the midst of the creative ferment of the 60s, initially proposing itself as a Torino brand aimed at the production of modern furniture strongly inspired by radical design and counter-current experiments linked to aesthetic, technological and material research.
Another great novelty of Gufram is the invention of the characteristic Guflac® finish and the use of expanded polyurethane: it is with these compounds that the first great best-sellers of the company are made, such as the Cactus coat hanger by Guido Drocco and Franco Mello or sofa Bocca and the seat Capitello della Studio 65.
Another great success of Gufram is the Pratone chair by Giorgio Ceretti, Pietro Derossi and Riccardo Rosso. All these products were part of the “I Multipli” collection, produced in a limited edition. After temporarily joining the Poltrona Frau Group, Gufram is now owned by Sandra Vezza who moved the headquarter to Barolo relaunching the old creative ferments through collaborations with brands such as Moschino or the Toilet Paper project by Maurizio Cattelan.
